

Flatiron Health 1 Soho Square
Branding and wayfinding for a new office space
Client
Flatiron Health
Category
Environmental Design
Deliverables
Digital artwork for production
Team Members
Karolina Lach | Design
Jaime Lopez | Brand Direction
Drive21 | Production and Installation
About this project
Flatiron Health was moving into its new office space at 1 Soho Square and needed help with the dual goals of providing clear wayfinding for employees to easily navigate the new space; and a cohesive, branded space that would embody and reflect the company’s values.
Working with existing visual language under the direction of Brand Director Jaime Lopez, I surveyed the office and mapped out the locations of all wayfinding; produced the artwork for production; and coordinated and supervised installation.

Wayfinding and branding details throughout the space. Photo credits: Jaime Lopez/Flatiron Health.

Photo credits: Drive21.

Photo credits: Jaime Lopez/Flatiron Health.

Photo credits: Jaime Lopez/Flatiron Health, Drive21.

Photo credits: Jaime Lopez/Flatiron Health.